Copyright © 2000 by Center for Citizen Initiatives.
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What is PEP?
The Productivity Enhancement Program (PEP) mission is to facilitate
the creation of a critical mass of successful production sites across Russia
to increase the availability of affordable domestic products and services
to Russian families. The mission includes empowering Russian citizens to
transform their personal well being, their businesses and their local economies.
Further, the mission includes inspiring American citizens to volunteer their
business expertise, homes and energy to deliver personalized foreign assistance
in their own businesses and communities.
PEP is based on a profound faith in the extraordinary capability of ordinary
citizens and the transforming power of newly-communicated ideas. We hold
the conviction that sharing technical expertise, business management and
culture from personal,altruistic motives has far greater impact than delivering
technical assistance for financial gain.
We, the PEP staff, dedicate ourselves to remember daily the spirit of our
mission and the long-term impact our efforts will have in the businesses
and personal lives of the Russians and Americans with whom we will work.
The Productivity Enhancement Program (PEP) is a variation
of the historic Marshall Plan Technical Assistance Program which was carried
out in US businesses and plants in the post-WWII period. This aspect of
the Marshall Plan brought 25,000 non-English speaking foreign production
managers to study at American firms and manufacturing sites during an eight-year
period beginning in 1946. Although the US training aspect accounted for
only 1.5% of the Marshall Plan's budget, it has been hailed as the most
effective part of the entire postwar effort.
PEP's goal for Russia in the next decade is the same as the Marshall Plan's
goal for Europe in the 1940's and 50's: to stimulate local manufacturing,
production and services in order to ensure economic and political stability
in a country vital to America's future trade relations and strategic welfare.
PEP is primarily a training program for Russian entrepreneurs. In addition
to business knowledge, PEP participants gain an understanding of democracy
and community service. PEP facilitates cultural exchange and friendships
between Americans and Russians, and motivates Russian business people to
persevere through economic crises.
A PEP participant must be an owner, manager, or top decision maker in a private, wholly Russian-owned small or medium sized business. The company must provide products or services primarily for the Russian market. Participants must undergo an intensive pre-travel training and orientation emphasizing the intensity and seriousness of the program. They are also required to document their US training experience and offer presentations to colleagues upon returning to Russia.